Shelf Pure
An unlabeled white pump bottle on a bedside table beside folded socks and a pale yellow quilt, generated illustration
Everyday lotion · #11 body Generated scene, not a product photo
Aveeno · Body · Lotions and ointments

Aveeno Daily Moisturizing Body Lotion, Fragrance Free

Oat kernel flour, glycerin and petrolatum in a light pump lotion, with no fragrance according to the maker. A wave of long-time users say the new formula is not what they bought for years.

18 ozLotionOat kernel flourGlycerinPetrolatumFragrance-free
No maker list price for this sizeAmazon price not shown
Check price on Amazon →

Amazon link · we earn a commission if you buy · No maker list price for this size · Amazon price not shown · verified Nov 1, 2026. More stores appear here as each affiliate program approves the site.

Buy it if

  • You want an everyday body lotion for normal to dry skin
  • You want something that rubs in without grease
  • You want a short list with no fragrance

Walk past if

  • Your skin is very dry; owners say it wears off within hours
  • You loved the old formula; owners report stinging and redness
  • You are sensitive to smells; some owners notice one despite the label

What's in it

The ingredients that do the work, from the maker’s label.

Oat kernel flourGlycerinPetrolatumDimethicone

Sulfate-free →Fragrance-free →

Not in it: fragrance, essential oils, drying alcohol, sulfates. Nothing on our flag list.

Full ingredient list, from the maker

Water, Glycerin, Distearyldimonium Chloride, Petrolatum, Isopropyl Palmitate, Cetyl Alcohol, Avena Sativa (Oat) Kernel Flour, Dimethicone, Benzyl Alcohol, Sodium Chloride

Known issue

Long-time owners report a 2026 formula change with an off smell, stinging or redness, and others say it wears off within hours.Target and Walmart reviews

What owners say

Filled by the research pass: two or three owner reports from named venues, each linked, each with the date it was read.

If it's not right

Sources

  1. Maker page: ingredient list, 18 fl oz size, skin type, fragrance-free statement. It shows no price.
  2. Target reviews, 18 fl oz: 2026 complaints of changed ingredients, stinging and redness, an off smell, and cracked pumps.
  3. Walmart reviews, fragrance-free 18 fl oz listing that also carries the Sheer Hydration name: dry again within hours, thinner and greasier than before, and a broken pump.
  4. MakeupAlley reviews, about 4.3 of 5 from over 660, mostly older: too light for very dry skin and sticky for some (read from a search excerpt)

Ingredient lists from the maker's label, not our measurements.