Shelf Pure

Shampoo

Everyday, clarifying and dandruff shampoos, by scalp and by hair texture.

Two unlabeled pale yellow bottles in a wet white shower niche, generated illustration
Only what fits you

Sort the shampoo

Skin
Main worry
Hair
Budget

Pick your answers and the shelf shows only what fits.

Shampoo, ranked

7 picks · ordered by the rubric
Scalp pick
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#1 · Hair · Shampoo

Nizoral Anti-Dandruff Shampoo

Ketoconazole 1%, labeled by the maker to control flaking, scaling and itching associated with dandruff. The carton says to use it every 3 to 4 days for up to 8 weeks, then only as needed.

Skip it if you want an everyday shampoo; the maker's schedule is twice a week

No maker list price for this size · 7 ozAmazon →
Stubborn flakes
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#2 · Hair · Shampoo

Head & Shoulders Clinical Strength Advanced Oil Control Shampoo

What the maker calls its most effective formula, with 1% selenium sulfide, labeled by the maker to relieve stubborn dandruff. The smell is the price of entry.

Skip it if you mind a strong scent that lingers on hair and towels

No maker list price for this size · 13.5 ozAmazon →
Salon pick
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#3 · Hair · Shampoo

Redken All Soft Shampoo

A salon shampoo for dry, brittle hair that softens through silicones and a classic sulfate base. The page talks up argan oil; its own ingredient list does not have any.

Skip it if your hair is fine; owners say it turns flat or greasy

$31 MSRP · 10.1 ozAmazon →
Color-safe pick
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#4 · Hair · Shampoo

Pureology Hydrate Shampoo

A concentrated shampoo for dry, color-treated hair, sulfate-free according to the maker. A little goes a long way, which helps at $39 MSRP, and the scent divides people.

Skip it if you mind a strong herbal or powdery scent

$39 MSRP · 9 ozAmazon →
Wash day
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#5 · Hair · Shampoo

OUAI Detox Clarifying Hair Shampoo

A clarifying shampoo with apple cider vinegar and keratin according to the maker, for lifting dry shampoo and hard-water build-up once or twice a week. Used more than that, it dries.

Skip it if your hair is dry, color-treated or low on moisture

$34 MSRP · 10 ozAmazon →
Bleached hair
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#6 · Hair · Shampoo

Olaplex Nº.4 Bond Maintenance Strengthening Shampoo

A shampoo built around Olaplex's bond ingredient, sulfate-free and color-safe according to the maker. Plenty of owners like it; others ask what the $34 MSRP bought them.

Skip it if your hair runs dry; some owners say it left theirs like straw

$34 MSRP · 8.5 ozAmazon →
Budget pick
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#7 · Hair · Shampoo

TRESemmé Rich Moisture Shampoo for Dry Hair

A big bottle of ordinary sulfate shampoo with a few vitamins on the list. It lathers and washes for not much money, though long-time buyers say recent bottles have changed.

Skip it if your hair is curly or very dry; owners report tangles and dry hair

No maker list price for this size · 39 ozAmazon →